Insights for Email Outreach and Automation

News, tips, and best practices for sales emails

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Faster Response Time

While people expect no delay in customer response time, we know it’s easier said than done to communicate immediately with your customers. Both SaaS SMBs and enterprises struggle to answer high volumes of customer inquiries; it’s stressful to answer them all in a...
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The Value Of Immediacy In Customer Response Time

Our instant-gratification world of technology has created a huge hurdle for brands: the need for immediacy. And one area this is very apparent is in expected customer response time. Customers generally expect a response within 30 minutes of contacting a brand....
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Get Your Networking Email Subject Lines Noticed

Increase the success of your email networking efforts with these tried-and-true subject lines.

Customer Discovery Interviews

Customer Discovery Interviews

Customer interviews give your business a superpower. Your customers hold most of the answers to your success, so you need to know how to extract those answers to power your product development and growth. Learn more here!

A Professional’s Guide To Sales Automation Software

A Professional’s Guide To Sales Automation Software

by Wade Cline Whether you believe that automation can replace the human element of sales or not, I find it helpful to manage top-of-funnel leads. If you're like me and have multiple pipelines on your website where leads are coming in, it might be difficult to filter...

A Professional’s Guide To Sales Automation Software

A Professional’s Guide To Sales Automation Software

by Wade Cline Whether you believe that automation can replace the human element of sales or not, I find it helpful to manage top-of-funnel leads. If you're like me and have multiple pipelines on your website where leads are coming in, it might be difficult to filter...

SaaS Sales Process: What You Need To Know

SaaS Sales Process: What You Need To Know

In creating a sales process for your SaaS company, it's important to consider what steps are necessary to take in order to close a deal with a customer. The sales process for a SaaS product can be critical to its success. At each stage of the process, valuable...

Sales Sequences

Sales Sequences

If you're like most entrepreneurs, you've probably wondered how to turn more prospects into customers. The fact is, there is no silver bullet when it comes to sales. However, one effective way to generate more sales is to create sales sequences of automated emails (or...

Drip Campaign Software

Drip Campaign Software

As the owner of a small business, you're always looking for new ways to market your products and services. But with so many options out there, it can be tough to know where to start. If you're considering a drip campaign—a series of automated emails sent over a period...

SaaS Sales Strategies

SaaS Sales Strategies

Sales is a critical part of any business, but it can be especially challenging for SaaS startups. In a crowded and competitive marketplace, it can be tough to get your foot in the door with potential customers. That's why having a strong sales strategy is so important...

SaaS Sales Process Steps: How To Close More Deals

SaaS Sales Process Steps: How To Close More Deals

Sales representatives are always looking for ways to increase their close rate and grow their business. SaaS sales process steps can help them do just that. By following a few simple steps, sales reps can improve their chances of closing more deals and growing their...

SaaS Sales Strategy

SaaS Sales Strategy

In order to have a successful SaaS sales strategy, you need to focus on five key pillars: market opportunity, pricing, packaging and distribution, the customer acquisition process, and scaling. By focusing on these key areas, you'll be able to create a well-rounded...

The B2B SaaS Sales Process

The B2B SaaS Sales Process

Sales and success in business go hand-in-hand. One cannot have one without the other. The best salespeople are also the most successful ones. This is because they understand that selling is not just about getting someone to buy something from you. It’s about...

How To Write A Cold Email Sequence

How To Write A Cold Email Sequence

It's no secret that a lot of businesses rely on email to reach new customers. Whether it's through a newsletter or an introductory offer, email provides a great way to connect with potential leads. However, writing an effective cold email is not always easy. Sales...

Selling SaaS To Small Business

Selling SaaS To Small Business

Selling SaaS to small business can be extremely beneficial for your company. For one, small businesses are always looking for ways to cut costs and improve efficiency. By offering a SaaS solution that can help them accomplish both of these goals, you will be able to...

How To Sell Software As A Service

How To Sell Software As A Service

In a world where technology is constantly evolving, it can be difficult to keep up with the latest trends. However, one trend that is here to stay is software as a service (SaaS). SaaS is a type of subscription software that allows users to access and use the...

SaaS Product Marketing

SaaS Product Marketing

SaaS is a market that is growing at an accelerated rate and one that will continue to grow at the same rapid pace throughout the next few years. The fact that it is growing at such a fast rate, coupled with the need for companies to appeal to clients in a more...

Build An Engaging SaaS Marketing Plan

Build An Engaging SaaS Marketing Plan

If you want to succeed in the increasingly competitive world of SaaS, you need a detailed and engaging marketing plan. Without one, it'll be tough to make your product stand out from the crowd and attract new customers. A well-executed marketing plan will help...

The B2B Sales Funnel

The B2B Sales Funnel

Customers might be more unpredictable today, but that doesn’t mean it’s impossible to predict the buyer's journey. You just need a strategy that helps you nurture as many leads as possible. The B2B sales funnel is key. Let’s pop the hood and replace your old funnel....

7 Strategies For Selling SaaS

7 Strategies For Selling SaaS

Selling SaaS is no easy feat, so sales representatives are always looking for new strategies to increase their close rate. In this blog post, we will provide 7 different sales strategies that have been proven to help SaaS reps close more deals. By implementing even...

SaaS Customer Success

SaaS Customer Success

Good customer service has always been important for businesses, but with the abundance of new software solutions available, SaaS customer success has become mission-critical. SaaS companies need to ensure their customers are successful in using their product, or they...

How To Avoid Spam Filters

How To Avoid Spam Filters

No one wants all of their hard work in sales and marketing to go to waste. And, in the world of email marketing, the spam filter is definitely a waste. In addition to avoiding trigger words, you also need to keep some other things in mind to ensure your emails avoid...

Avoid Spam Trigger Words

Avoid Spam Trigger Words

Don’t risk your emails landing in your contact’s spam folder where they will never be read. We share the spam trigger words and phrases which increase the risk of your emails landing in the spam folder. Learn which words you should avoid using in your emails here!

Software Sales Strategies

Software Sales Strategies

In order to close more deals and grow your business, it is important to have software sales strategies in place. There are a few different software sales strategies that you can use in order to increase your chances of success. Some of these strategies include using a...

Drip Campaign Best Practices

Drip Campaign Best Practices

A drip campaign is an email marketing strategy that sends, or "drips," a pre-written set of messages to customers or prospects over time. Drip campaigns can be used to nurture your relationships with leads and customers, keep them engaged with your brand, and...

Deliver The Right Message At The Right Time

Funnelfly provides the email campaign templates, sequencing automation, and deliverability that SaaS founders need to grow.